Mayflower Case Study
Mayflower has all talent to be a star!
Mayflower’s Entertainment Marketing Program was a multifaceted program that also generated income!
- Product placement
- Placement of period Mayflower moving truck
- Placement of uniforms for wardrobe
- Placement of Mayflower boxes for props
- Props and set storage at Mayflower Warehouse – Revenue Generation
- Transportation of props and set items to and from local Mayflower Warehouse – Revenue Generating
“Flipped”
Castle Rock/Warner Bros – Directed by Rob Riner
Recreating the 1950’s Mayflower provided an actual 1950’s moving van owned by one of their California licensee’s, and uniforms and boxes from their corporate archives!
“Hawthorne”
TNT – Starring Jada Pinkett Smith
When the series winds down and the hospital closes, the producers and transportation department turned to MAYFLOWER to make a story point!
“Up All Night”
NBC – Starring Christina Applegate and Will Arnett
Mayflower provided a moving van, moving boxes, uniforms and even dollies, furniture pads, hand carts and forms!
“Monk”
USA – Starring Tony Shalhoub and Jason Gray-Stanford
